Marketing ROI Scorecard

Know where your
marketing stands.

Answer nine questions to see how well your marketing measures results, captures leads, builds relationships, and earns trust. Then use your own numbers to explore what a better conversion rate could mean for revenue.

About 4 minutes. No sales call required.
A clear scoreNine questions across measurement, lead capture, nurture, and reputation.
Your numbersAn illustrative revenue estimate based on your traffic, conversion rate, and customer value.
A practical next stepPriority findings and a personalized PDF report to share with your team.
Growth Scorecard
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Scorecard complete · Quick math

What would a small conversion lift actually be worth?

Plug in your own numbers below. This is simple arithmetic based on what you enter: not a forecast, prediction, or promise, but it's a useful gut-check on how much a modest improvement is worth chasing before you spend on more traffic.

Enter your approximate monthly visitors or leads.
Enter a conversion rate between 0 and 100.
Enter an average customer value.
Enter your current monthly spend: use 0 if none.

Illustrative upside from that improvement

Enter your numbers above to see the math.

This is arithmetic on the numbers you entered: not a forecast or guarantee. Actual results depend on your market, offer, and execution. Treat it as a reason to prioritize conversion work, not a number to bank on.
Scorecard complete · Scoring finished

Your Growth Scorecard is ready.

Add your details to personalize your report. See your results on the next screen, then download a PDF to share with your team.

Please enter your first name.
Please enter your last name.
Please enter your company.
Please enter a phone number.
Please enter a valid work email.
Please select a company size.

Your report is generated in this browser. Download the PDF to keep a copy. To discuss your results with our team, use the contact link on the next screen.

Growth Scorecard Report ·
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Growth Maturity
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Illustrative Revenue Upside

What a modest conversion improvement could be worth

Priority Findings
Your Topshelf Solution™ Growth Roadmap

Turn your findings into a plan.

Walk through your findings with our team and identify a practical next step for your marketing.

Talk with our team

This scorecard is a self-reported diagnostic tool, not a marketing audit. Scores reflect the relative maturity of your marketing systems based on your answers and are intended to prioritize conversation, not to certify any outcome. The revenue-upside figure above is illustrative math based entirely on the numbers you provided: it is not a projection, guarantee, or promise of results, and actual outcomes depend on your market, offer, and execution.